In our opinion Sport is the most engaged of all the social audience. Have a look around the different social platforms, Facebook and Twitter and it quickly becomes obvious that the followers are in the millions and sometime in the tens of millions, Liverpool FC has 25 million likes on its Facebook page! But it’s the smaller clubs and less popular sports who can really benefit from a Social Points programme.
Social Points allows charities to turn their social followers into social fundraisers with a unique virtual currency.
All sports clubs have a large inventory of offers as they look to fill their grounds for matches, events and sell merchandise.
Remember all the points that your offers generate can be turned into vouchers that can only be spent at your club!
As each point is worth a penny your scheme might look something like this…
|Sales||5% of basket value i.e. £100 = 500 points.|